8:00 AM9:30 AM

Welcome Breakfast: Merchant & System Integrator Payment Panel

Margaux 2

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The payment step is critical to commerce and business growth. Any positive incremental change to payments increases your orders, and bottom line. Hear from top merchants and system integrators about their payment experiences, and why they feel the experience and data around payments now matters more than ever. Their advice is for businesses of all levels and panelists will cover ease of payment integration, frictionless payment experiences, importance of security, increasing mobile conversion, and globalization.

Moderator: Andy Barker, Head of Strategy & Growth, Global Payments, Magento
Rick DeWalk, eCommerce Technology Manager, Le Creuset
Chris Guerra, Chief Marketing Officer, Blue Acorn
Bob Meyer, Managing Director US, Gorilla Group
Daniel Nettleton, eCommerce Manager, Espresso Parts
Rob Tull, Director of Solutions, Classy Llama
Shane Vaughan, President of eCommerce, Agri Beef (SnakeRiverFarms)

8:00 AM12:00 PM

Registration Reception

Petrus

8:00 AM7:00 PM

Registration

Petrus

10:00 AM12:00 PM

Commerce Conversations Session I

Lafite 2

Commerce Conversations is designed to promote networking and collaboration among Imagine 2016 attendees by facilitating the exploration of various commerce-related topics through small group discussions. Participants will share their knowledge and ideas, and hear how others are handling common challenges and innovating in the world of commerce.

10:00 AM12:00 PM

Design Thinking Workshop for Agencies & Technology Providers - From Guesswork to Innovation: Using Design Thinking to Transform Your Business

La Tache

Good design is a deliberate outcome – it doesn’t happen by accident. Designers use a process called “Design Thinking” to help guide them to the right solutions. In this session, we will examine how successful product teams use Design Thinking to solve problems. You will receive techniques for conducting low-cost user research to more deeply understand your users, evaluate problems, and brainstorm solutions.

Eric Erway, User Experience Design Manager, Magento Commerce
Keith Howard, Head of Product Design & UX, Magento Commerce
Ann Hudspeth, Sr. UX Manager, Magento Commerce
Marissa Rodriguez, User Experience Architect, Magento Commerce

10:00 AM12:00 PM

Magento 2 Developer Deep Dive

Margaux 1

Calling all front-end developers, back-end developers, and technical executives: Delve into Magento 2 technical topics with our Magento Engineering Team experts.

• Magento Marketplace Update
• Growing up with Magento: Leveraging Magento 2 to Improve Your Extensions
• Magento 2 Development Practices

10:00 AM12:00 PM

Magento U: Introduction to Requirements Gathering for Magento Implementations

Mouton 1

In this seminar, you will acquire effective strategies and best practices for gathering requirements to deliver a high-quality project and successful Magento implementation. Armed with this knowledge, you’ll achieve a better understanding, and be able to communicate clear expectations for your internal teams and development partners.

Steve Kukla, Certified Solution Specialist, Magento Commerce

10:00 AM12:00 PM

Merchant to Merchant Session I (By Invitation Only)

Lafite 1

12:00 PM1:30 PM

Networking Lunch

Sunset Terrace

1:30 PM2:30 PM

Intelligent Sourcing: It's More Than Just Multi-Node Inventory

Lafleur 1

If you need multi node in Magento 2.0, you might need the sourcing and inventory capabilities of Magento Commerce Order Management. Learn how it can help you manage the complexities of managing inventory across increasingly complex fulfillment networks. Gain insight into how you can use sourcing logic to execute more strategically in the use of inventory, resulting in lower cost, increased inventory velocity/utilization, and improved customer experience.

John Baxendale, Solution Architect, Magento Commerce
Rob Sweeney, Director, Product Management, Magento Commerce

1:30 PM3:30 PM

Commerce Conversations Session II

Lafite 2

Commerce Conversations is designed to promote networking and collaboration among Imagine 2016 attendees by facilitating the exploration of various commerce-related topics through small group discussions. Participants will share their knowledge and ideas, and hear how others are handling common challenges and innovating in the world of commerce.

1:30 PM3:30 PM

Design Thinking Workshop for Merchants & Retailers - From Guesswork to Innovation: Using Design Thinking to Transform Your Business

La Tache

Good design is a deliberate outcome – it doesn’t happen by accident. Designers use a process called “Design Thinking” to help guide them to the right solutions. In this session, we will examine how successful product teams use Design Thinking to solve problems. You will receive techniques for conducting low-cost user research for more deeply understanding your users, evaluating problems, and brainstorming solutions.

Eric Erway, User Experience Design Manager, Magento Commerce
Keith Howard, Head of Product Design & UX, Magento Commerce
Ann Hudspeth, Sr. UX Manager, Magento Commerce
Marissa Rodriguez, User Experience Architect, Magento Commerce

1:30 PM3:30 PM

Magento 2 Developer Deep Dive

Margaux 1

Calling all front-end developers, back-end developers, and technical executives: Delve into Magento 2 technical topics with our Magento Engineering Team experts.

• Magento 2 Frontend Development
• Magento 2 Integration Strategies
• Magento 2 Performance Update

1:30 PM3:30 PM

Merchant to Merchant Session II (By Invitation Only)

Lafite 1

1:30 PM3:30 PM

Startup Success

Mouton 1

What makes or breaks a startup? Hear from successful businesses —from startup to enterprise-level — about the lessons they learned along the path to success. Whether you’re part of an enterprise-level company or launching a startup, learn key insights to put into action.

Moderator: Mark Lenhard, SVP of Strategy & Growth, Magento Commerce
Dale Majors, CEO, Bikewagon
Drew Pearson, Co-Founder, CEO, LEWK
Angela Tsay, CEO & Creative Director, Oaklandish
John Webber, President, Carved

3:30 PM7:00 PM

Sponsors Marketplace Opening Reception

Latour

4:30 PM6:00 PM

Magento 2.0: Merchant & System Integrator Perspectives

Mouton 1

Hear first-hand from Magento 2.0 Beta Merchants and their system integrator partners about their journey. In this session, you will learn how to prepare for a Magento 2.0 project and how key improvements in the platform can help your business.

Brian Beck, SVP of eCommerce & Omnichannel Strategy, Guidance
Ashley Gensler, CEO, Loom Décor
William Mahar, VP of Marketing & eCommerce, Leading Lady
Jeanie Peterson, Co-Founder, SOL Lingerie
Michael Rosenthal, Technical Project Manager, Alpine Consulting
Kaushal Shah, Director, Magento Practice, Perficient Inc.

4:30 PM6:30 PM

Magento 2 Developer Deep Dive

Margaux 1

Calling all front-end developers, back-end developers, and technical executives: Delve into Magento 2 technical topics with our Magento Engineering Team experts.

• Migrate from Magento 1.x to Magento 2 Like a Pro
• Magento 1.x to Magento 2 Code Migration Tools Technical Deep Dive
• Magento Technical Ask Us Anything Panel

4:30 PM5:30 PM

Introductory Overview of Magento Commerce Order Management (MCOM)

Lafleur 1

This session will explore the drivers and opportunities that create the need for order management. We will review what merchant profile is right for MCOM, what pain points it solves and what business opportunities it creates. We will then review key capabilities and functionality of the solution.

Philipp Barthold, VP of Omnichannel Technology, Magento Commerce
Kian Gould, Founder & CEO, AOE

6:00 PM7:00 PM

Solutions Spotlight

Latour

Solutions Spotlight is an interactive session in which pre-selected sponsor participants will present to the Imagine 2016 audience an elevator pitch about their products and services. The purpose, usability, target audience, and business impact of the product or service will all be examined in this fast-paced session.

7:00 PM10:00 PM

Opening Night Networking Event

Sunset Terrace

10:00 PM1:00 AM

The Platinum Party

XS Nightclub

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