Arthur van Koetsveld

Head of eCommerce Europe, Vink

With more than 10 years of experience in eCommerce, Arthur is an expert in supporting companies in setting up and accelerate their online journey. Arthur is a strategic international Digital and eCommerce specialist with a wide network in and knowledge of the market.

Arthur has experience in setting up a market leading SaaS shopping software company in the Netherlands. The company was awarded as Finalist of the Deloitte Fast50 Rising Star and Top 25 Privately held companies of the TechTour Benelux.

Arthur joined Vink Holding B.V. in 2015 and is the Head of and responsible for the establishment, future development and optimization of all European E-commerce business activities.

Breakout Sessions III
B2B
Taking Revolutionary Materials Online With an Evolutionary Buy and Build Strategy
Vink Visual Technology Solutions (VTS) and parent company, Vink Plastics Family, are Europe's largest supplier of visual communication materials. As an international wholesaler with 100 brands globally, Vink had big ambitions for their new B2B site. Find out how Vink overcame challenges to centralize, operations, build for scale, and accommodate their extensive and ‘tailor made’ product range.