Carrie Weidenbach

Strategic Program Manager, Something Digital

Strategic Program Manager at Something Digital for AB InBev’s Global Magento implementation with a 2019 objective to launch 8 regions on their Magento B2B Platform. Ecommerce strategist, Business Analyst and Project Manager with over 14 years' experience. Formally COO and President of Classy Llama, a Magento Agency. 

Breakout Sessions I
Experience-Driven Commerce
Anheuser-Busch InBev: B2B Digital Transformation at a Global Scale
When a global brand is creating engaging commerce experiences that appeal to customers in a particular region they turn to Magento to leverage powerful B2B functionality and multilingual, multisite capabilities. In this talk Something Digital and AB InBev will talk about launching into South Africa and creating a framework for rapid global expansion into 11 new regions while building reproducible processes and technology assets that will drive future success.