Casey Armstrong

CMO, ShipBob

Casey Armstrong is the Chief Marketing Officer at ShipBob, a technology-enabled logistics solution providing next- and 2-day shipping. Prior to ShipBob, Casey served in leadership roles as VP of Marketing at BigCommerce, SVP at Watchmaster, and CEO of PaleoHacks, which he led to an acquisition.

Breakout Sessions VII
Small Business
How Interior Design Outsourced Logistics to 10X their Growth
Interior Define was able to scale their furniture business from shipping out a few swatches a day to shipping out 100s per day, They were able to do this through partnering with ShipBob, as their 3PL.  This allowed them to: - Move in-house and off-hour fulfillment to an outsourced partner, who happened ot have a fulfillment center close by. - Spend more time focusing on customer experience (eg. the branding, unboxing, and shipping experience) and customer acquisition. - Move from one fulfillment center to a distributed fulfillment center model to cut down on shipping costs and shipping times. - These cost savings were able to be re-invested back into the company to drive additional growth.