Jonathan Koo

Head of Demand Generation, Adroll

Jonathan is the Head of Demand Generation at AdRoll, part of the AdRoll Group. Jonathan spends his day working to improve the AdRoll customer journey and understanding how marketers and business owners can utilize online marketing to grow their companies. 

Prior to joining AdRoll, Jonathan attended Washington University in St. Louis where he received a Bachelors degree in Entrepreneurship and Environmental Studies. Outside of work, Jonathan is an avid soccer fan and can often be found cheering on his beloved Manchester United.

Breakout Sessions II
Winning Solutions
Marketing at the Speed of eCommerce
Join AdRoll's Head of Demand Generation, Jonathan Koo, as he explores the mindset, skillset, and dataset needed to build a successful eCommerce marketing strategy. In this session, we’ll examine the challenges and opportunities of ambitious brands using top industry trends – like personalization, targeting, and more – to grow their business.