Rob Trauber

CEO, Johnny Was

Rob is CEO of Johnny Was, a premium women's fashion life-style brand located in Los Angeles. Rob joined Johnny Was in 2015 in partnership with Endeavour Capital on an acquisition of the company. Rob has had a career focused on building strong brands, and prior to Johnny Was, Rob held senior executive roles at Coach, Nike, Cole Haan, J.Crew and Liz Claiborne. Early in his career, Rob worked with Deloitte Consulting and as a Director of Strategy for Warner Bros. Rob attended Emory University and Harvard Business School.

Breakout Sessions I
Winning Solutions
Fashion Ecommerce, Transformed: Present and Future Data Trends Influencing Fashion Retail
Recent shifts in the fashion retail industry have underscored critical trends affecting retailers and consumers alike: from the consumer “mobile first” mentality to the rise of technology acquisitions among retailers. How can fashion brands capitalize on current and emerging trends to remain at the forefront of retail innovation? Join Jim Löfgren, CEO of Nosto, to explore current and potential opportunities and challenges influencing the future of fashion ecommerce. He will be joined by special guest Rob Trauber, CEO of fashion brand Johnny Was, to discuss some of these trends and share how Johnny Was is preparing for industry transformation ahead.